Mosquito Magnet wanted to strengthen its reputation as the leading manufacturer of mosquito and insect traps, and to boost sales for their new top-of-the-line model, the Commander. As part of a multimedia campaign titled “Take the Slap Out of Summer,” we created an attention-getting media kit and engaged in a media relations campaign that landed Mosquito Magnet placements in several top publications, including Outdoor Life, Popular Mechanics and Camping Today. We also secured spots on TV news segments across the country, including stops in Texas, Missouri, Wisconsin, Pennsylvania and Michigan.
The Mosquito Magnet Commander trap was featured in the online version of Outdoor Life, one of the nation’s largest outdoor recreation magazines.
The Mosquito Magnet Commander trap was featured on a variety of local TV morning shows across the country, including stops in Texas, Missouri, Wisconsin, Pennsylvania and Michigan.
The Mosquito Magnet Commander Trap was also featured in a variety of other magazines and publications, including Popular Mechanics and Camping Today.
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