Summary

Senior Media Campaign Manager

The Senior Media Campaign Manager is responsible for planning, executing, and reporting on media campaigns for various clients. This individual will also be responsible for assisting in developing media plans, implementing SEM campaigns, data tracking, post-buy analysis, and working closely with media vendors and internal department teams
Work Hard and Be Nice to People

What You'll Do

  • Manage the procedure, implementation, tracking, and measurement of media campaigns
  • Identify and understand various audiences related to each campaign and implement the appropriate targeting
  • Implement SEM campaigns for clients, including search and YouTube, with regular optimizations
  • Deliver regular reports of campaign results, including analysis and evaluation of KPIs
  • Collect and use data to generate new campaigns and the evaluation of existing campaigns
  • Work with account and creative teams to develop and execute media campaigns for agency clients
  • Keep up-to-date on the latest technology and innovations within search platforms and YouTube
  • Research clients’ business and seek additional media opportunities/recommendations
  • Monitor client budgets and make adjustments as needed
  • Other duties as assigned

What You'll Need

  • Bachelor’s degree in marketing, advertising or related field
  • 6+ years experience in media SEM campaigns as well as digital media execution
  • A strategic mindset with the ability to foresee a campaign from start to finish
  • Strong analytical skills and data-driven thinking
  • Google Ads, Google Analytics certified, and Microsoft Office required
  • Experience working with Adobe Analytics preferred
  • Passionate about media and the willingness to keep up to date with the latest trends and tactics
  • Strong interpersonal skills and works well within a team
  • Highly organized with attention to detail
  • Ability to communicate effectively with internal teams and clients
  • Ability to multitask, juggling multiple projects and deadlines

You'll Get

  • Salary commensurate with experience.
  • Full benefits package, including paid vacation, 11 paid holidays, cafeteria health plan and retirement plan contributions.
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